We've had Netflix for years, yet the streaming service still has the same annoying problem it might never be able to fix unless AI like ChatGPT comes in with an assist. It's not as much a Netfix problem as a user problem. It's our inability to quickly decide what to watch next, which leads to our constant need to keep scrolling, hoping that we might find something better to watch. We all do it, no matter how hard we try not to.
I find myself endlessly scrolling Netflix, both vertically and horizontally, even when I already had something in mind to watch. It's even worse when I don't know what I want to watch, especially if it's been a while since streaming something on Netflix. The same goes for not remembering a movie or show name and hoping that scrolling is enough to find it.
That's where tech like ChatGPT can come in handy. What if you could just tell Netflix what you're in the mood for, and an AI-powered search would then surface the movies and TV shows that match your request?
It turns out that's exactly what Netflix is working on. The company confirmed a partnership with OpenAI that involves building ChatGPT's AI-powered search built into Netfix.
The post OpenAI’s ChatGPT will fix the worst thing about Netflix appeared first on BGR.
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